Cattle Talk

Board Member Spotlight: Pat Shields

Meet Pat Shields from Bryan, Texas serving as a Texas Beef Council board member representing At Large.

Preparing For A New Season Of BBQuest

Prepare for the next season of BBQuest—explore Texas BBQ stops, tasty beef dishes and more.

Learning From The Past, Looking To The Future - With Molly

Molly reflects on the 2021 Annual Report and details key state and national Beef Checkoff program results, revenues and expenditures.

Producers Gather In Houston For Cattle Industry Convention

Producers and the Texas Beef Council met to guide Beef Checkoff strategy and boost the industry through research and collaboration.

Board Member Spotlight: Leslie Kinsel

Meet Leslie Kinsel from Cotulla, Texas serving as a Texas Beef Council board member for Texas & Southwestern Cattle Raisers Association.

Tony Romo Named New Spokesperson For Beef. It's What's For Dinner.

Tony Romo joins the ‘Beef. It’s What’s for Dinner.’ campaign as the new spokesperson.

Resolutions For Greater Success in 2022

The Texas Beef Council outlines key resolutions for 2022 focused on beef promotion, research growth and industry collaboration.

Masters Of Beef Advocacy Program Reaches 20,000 Graduates

The Masters of Beef Advocacy program celebrates 20,000 graduates trained to share beef knowledge and advocate for beef and beef production.

Board Member Spotlight: Richard Winter

Meet Richard Winter from Canyon, Texas serving as a Texas Beef Council board member for Texas Cattle Feeders Association.